Rui Alves is the CEO of RUPEAL, a company he started back in 2007, coming from an IT background. The company has products in human resources, … Continue reading
Most recent articles

The Digital World – May 2018
A bit later than anticipated, I'm starting a monthly column about the previous 30 days in the Digital world. The changes in this area are daily … Continue reading
Other Recent Articles

On resilience
The inaugural post for The Start Zone was published in February 2014, over 4 years ago. There, I talk about the feeling of starting something new, as something I love. But more importantly, it is crucial to keep … Continue reading

Hugo de Sousa – Interview
Hugo de Sousa has been working in the IT world for over 15 years. He's been involved in several Digital Transformation projects, namely in the Portuguese Justice Department. He has recently moved to Dublin, and I … Continue reading

Lisa Welchman – Interview
Lisa Welchman is an expert on digital governance. She's been working in digital issues since the early 1990s. I met her at the UXLX conference in 2015 and have stayed in touch since. We talked about her beginnings, … Continue reading

Pop the Bubble – Interview
According to the message on their site, Pop The Bubble is all about beautiful things. They are an online shop of lifestyle products. They recently had an offline experience at Topshop in London. I talked to founder … Continue reading
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